Scalable Content Production and League-Standard Delivery for Cosm

Partnership Overview

Over the past year, The Courtside Group has served as a primary creative production partner for Cosm, a leader in immersive technology and "shared reality" venues. This collaboration focuses on the high-fidelity capture of live events and the subsequent production of multi-channel marketing assets. The scope of work requires a partner capable of operating within high-tech environments and meeting the rigorous delivery standards of major professional sports leagues.

The Scope: Multi-Channel Asset Generation

The Courtside Group is responsible for the end-to-end documentation of events at Cosm venues. This involves coordinated photo and video capture designed to serve a variety of commercial needs:

• Venue Promotion: High-resolution stills and cinematic video used to illustrate the unique spatial experience of Cosm's venues for prospective guests.
• Commercial Advertising: Targeted video assets optimized for paid media campaigns and high-conversion ad placements.
• Social Distribution: Short-form, high-impact content tailored for Cosm’s primary social channels, ensuring consistent brand visibility.

Professional Standards & Partner Integration

A critical component of this partnership is the post-production and delivery of assets to Cosm’s third-party stakeholders. The Courtside Group manages a specialized workflow to ensure all content meets the technical and branding requirements of the world’s premier sports organizations, including:

• The NBA
• The NFL
• The NHL

Managing deliverables for these leagues requires a high degree of precision, adherence to strict deadlines, and a deep understanding of professional sports broadcast standards. Our team functions as a technical extension of Cosm’s internal department, ensuring that every asset delivered to their partners is of the highest professional caliber.

Value and Continuity

In the 12+ months of our partnership, The Courtside Group has demonstrated the adaptability required to navigate the evolving landscape of immersive entertainment. By providing a reliable, high-quality production loop—from on-site capture to final league delivery—we have allowed Cosm to scale their content output without compromising on quality.

The longevity of this relationship is built on a foundation of technical excellence and a commitment to innovation. As Cosm continues to expand its footprint, The Courtside Group remains a dedicated partner in documenting and promoting the future of live sports and entertainment.

Work With Us

The Courtside Group provides professional production services for companies requiring high-level execution and reliable delivery. Contact us to discuss how we can support your next initiative.

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